Attorney Networking
Attorney Marketing: How to Pass A Referral
Referrals area a critical component of any attorney marketing plan. There are many different ways to pass a referral to another attorney. Some of them are more effective than others. The two ways covered in the video include the “in-person Introduction” and the “email introduction” each of these methods is effective however I prefer the…
How To Meet Influential People
One of the areas many lawyers struggle with is meeting people and networking. Actually, this is not 100% accurate. The area most lawyers struggle with is meeting INFLUENTIAL people and networking with them. Below is a rough guide to finding, approaching and networking with influential people in your community. First: Identifying the influential people. This…
How to Start Your Own Referral Network
Many attorneys dislike it when we recommend networking as part of their law firm marketing plan. They dislike it for a few reasons: The meetings take up a significant amount of time. The nature of the meetings make the attorney feel compelled to pass referrals even if he has no opportunity to so do. The…
Marketing for Lawyers with Networking Groups
Many people ask me about networking and the role it plays in marketing for lawyers. It can be a significant part of your law firm marketing plan or you can do without it entirely. The choice is yours. I encourage everyone to at least look at the networking groups in your local community and see…
How To Get Introduced To The Ideal Client
Have you ever identified someone you thought would be the perfect client? What happened after you identified them? Wouldn’t it be great if there was a way for you to be introduced to that person? Would it be terrific if someone you knew promoted you to this prospective client? The five points made in the…